Diplomas

Diploma in Digital Marketing

(0 review)
₨ 5,000
digital marketing diploma in karachi

Module 1

Word Press Development 

  1. Introduction of WordPress
  2. WordPress Installation and building blocks
  3. WordPress with respect to content management
  4. Blogging Introduction
  5. com and wordpress.org
  6. Setup of the local environment
  7. Admin Interface
  8. Pages Creation
  9. Posts Creation
  10. Different forms used in WordPress
  11. Search Engine Optimization
  12. Overview of Meta tags
  13. An Overview of Portfolio Gallery
  14. Overview of video gallery
  15. How to allow Downloads from your site
  16. How to Download and Install WordPress themes
  17. Overview of Standard of Theme Programing
  18. How to Build up the theme
  19. How to enhance theme design
  20. Final Output

Pay Per Click (Basic)

Module 2

 Search Engine Optimization

1. Install the Yoast SEO plugin.
2. Use a CDN.
3. Clean permalink format.
4. Create a sitemap on your website.
5. Add Google Analytics.
6. Add google search console.
7. Use search engine optimized themes.
8. Make shareable content.
9. Fix every security issue.
10. Regularly update your theme, plugins, and WordPress core.
11. Improve load time.
12. Fix broken links.
13. Block spam comments.
14. Disable author archives in single-author blogs.
15. Switch to a responsive design.
16. Customize your robot.txt.
17. Remove redundant plugins
18. Set up AMP.
19. Integrate local SEO.
20. Remove defaults from your WordPress site.
21. Create schema markup.
22. Set up social markup.
23. Be careful with functions.php file.
24. Set up breadcrumbs.
25. Optimize your Word Press site for voice.
26. Stay updated.
27. Integrate Pinterest
28. Turn on search engine visibility.
29. Keep it simple.
30. Always use focus keyword.
31. Optimize your title tags.
32. Increase CTR with meta descriptions.
33. Assign header tags correctly.
34. Use short URLs.
35. “Force-crawl” your WP site.
36. Optimize your images with ALT text.
37. Don’t waste your time with meta keywords.
38. Do proper keyword research.
39. Avoid plugins conflict.
40. Use a caching plugin.
41. Use a good web hosting.
42. Add HTTPS.
43. Optimize for AI and Machine learning.
44. Image title text.
45. Interlink your posts and content.
46. External is important too.
47. Set up external links to open in new tabs.
48. No, follow affiliate links.
49. Out of all this, content is still the king.
50. Apply these steps.

 

Module 3

Social Media Marketing

  1. Intro to Social Media Platforms
  2. Importance of Social Media Marketing
  3. Facebook Advert
  4. Instagram
  5. Snap chat
  6. Twitter
  7. Pinterest
  8. Hashtag Theory
  9. Building Social Media Campaigns
  10. Building social media ad campaigns
  11. Target Audience
  12. How to create content Content Creation Vs Content Curation
  13. Tools to create quality content
  14. How to gain more Followers
  15. How to convert followers into customers?
  16. Is it okay to buy Fake Followers?
  17. How to measure success?
  18. Social Media Analytics
  19. How to schedule posts
  20. Blogging and Influencer Marketing
  21. Social Media Management (Tools, automation, tricks, and tactics)
  22. How to get social media marketing projects
  23. How to earn from home online through social media

 

Module 4

YouTube Marketing

  1. How to Earn From YouTube
  2. How to Earn From Facebook
  3. How to Create YouTube Channel
  4. Playlist
  5. Design and Upload Channel Art
  6. Add Social Platform
  7. Create Social Networks
  8. VidIQ Signup And Configuration
  9. Keyword Research
  10. VidIQ Integration
  11. Video Title Optimization
  12. Video Description
  13. Tag Optimization
  14. Close Caption
  15. End Screen
  16. Add Subtitles
  17. Thumbnail
  18. Add video viewers location if required
  19. Content IDEAS
  20. Filmora Editing

Course Features

  • Students 0 student
  • Max Students1000
  • Duration10 week
  • Skill levelall
  • LanguageEnglish
  • Re-take courseN/A
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